Thursday, July 27, 2006

Daniel Pink's A Whole New Mind

Amazon.com: A Whole New Mind: Moving from the Information Age to the Conceptual Age: Books: Daniel H. Pink


A Whole New Mind reveals the six essential aptitudes on which professional success and personal fulfillment now depend, and includes a series of hands-on exercises culled from experts around the world to help readers sharpen the necessary abilities. This book will change not only how we see the world but how we experience it as well.

Dan Pink | A Whole New Mind... and more


This is a conceptual book, and deceptively easy to read. In some ways it is a travel guide to surviving our future. Pink points out the impact of "Abundance, Asia, and Automation" which is already affecting the kinds of jobs available. He then explores, and helps the reader think through, the six senses that are central to our developing culture: Design, Story, Symphony, Empathy, Play, and, the most important of them all, Meaning.

When I read Pink's work, I kept having a "Yeah!" response as he repeatedly wrote about things I'd noticed but hadn't read other people writing about. The computer and the Web are changing our culture at very deep levels. Reading A Whole New Mind will help you recognize this new space we're moving into. I recommend it.

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